Advice for Designers

A inspirational 2 minute short from the legendary Designer, Hartmut Esslinger – Founder of Frog

Hartmut shares five gorgeous nuggets of wisdom for Designers. Whether you’re a Logo Designer, Graphic Designer or an aspiring designer, these little gems will still apply.


What makes a good logo?

what make a good logo

Here’s a good logo design article by Ray Vellest over at the Web Designer Depot discussing what makes a good logo and the practices that any decent identity designer will follow. If you’re a designer that’s looking to enter the field, or more importantly, if you’re someone looking to hire a logo designer or branding agency, it’s really worth a read, to help understand the complex process that’s identity design.

The main point being, the only way to achieve a truly great logo & identity, stems from the amount of background work that is completed prior to even picking up a sketch pad and pen. Research, research, and more research! This is why it becomes so important to not only be a good designer, but also having the skills to be able to pull apart all the information gathered, so that it aids the conceptualisation stage. And with most things in life, this only comes from practice and nurturing this development.

If you have logo design project you would like to discuss, please contact us or take a look at our logo design London


Insane Skills! – Stephen Wiltshire's Memory Illustration of New York

Absolutely amazing and truly brilliant

These are just a couple of phrases that could describe Stephen Wiltshire’s Memory Illustration..

We have long been aware of the talents of Stephen Wiltshire, but a recent project in New York sets a new level to his brilliantness!

From a single 20 minute helicopter flight over New York and some rough scamps, Stephen puts together a 18 foot detailed panorama illustration of New York’s city scape from memory at Brooklyn’s Pratt Institute. The whole piece only took 3 days to complete, although every scale detail of New York’s landmarks are preserved in Stephens illustration. Seeing is Believing.

About Stephen

Stephen Wiltshire was born 24th April 1974 in London. As a child he experienced delays in his development and when he was about 3, he was diagnosed with autism. At 5, he was enrolled at Queensmill School in West London where the teaching staff first noticed his interest in illustration.

Stephens First Words

The instructors at Queensmill School encouraged him to speak by periodically taking away his art supplies so that he would be forced to ask for them. Stephen responded by making sounds and eventually uttered his first word – “paper.”


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